Current Media Releases

The following media releases may be used freely by all media and other publication outlets such as organisations and clubs. Please contact us if you require further information.

• Caltex Fuels Road Safety (26 May 2010) (Read full PDF version)
  Australia’s largest fuel company Caltex is fuelling road safety programs. Caltex has become a Gold Alliance member of Fatality Free Friday, Australia’s only national communitybased road safety initiative.
  
  
• Bev Brock and Mark Winterbottom To Attend Melbourne FFF 'Shoes' Event (24 May 2010) (Read full PDF version)
  1500 pairs of shoes – each one representing a life lost on the roads – will be lined up on the steps of Federation Square Melbourne from 8am for most of the day. A FFF pledge drive will be hosted by Fatality Free Friday patron, Bev Brock and V8 Supercar driver Mark Winterbottom. Also attending the Melbourne event will be representatives from Victoria Police and the TAC.
  
  
• 4BC Outside Broadcast And Pledge Drive in Brisbane on FFF (24 May 2010) (Read full PDF version)
  In Brisbane the event will be attended by Queensland Police and emergency services representatives
  who will conduct road safety demonstrations. There will be an outside broadcast by the 4BC Greg Cary
  Morning Show and a Take the Fatality Free Friday Pledge drive.
  
  
• Empty Shoes to fill a stark reminder of road trauma in Townsville (24 May 2010) (Read full PDF version)
  There will be plenty of empty shoes to fill in Townsville’s Strand Park on Friday, 28 May when the city marks the road safety day Fatality Free Friday. Three hundred and thirty one pairs of shoes, each one representing the life of a person killed on Queensland roads in 2009, will be lined up in Townsville’s Strand Park from 7am.
  
  
• Playgroup Australia and Fatality Free Friday join forces to save lives (12 May 2010) (Read full PDF version) Playgroup Australia and road safety awareness campaign Fatality Free Friday have joined forces to remind parents about the importance of correctly using child safety restraints in cars. According to a KidSafe report in 1998 up to 62% of child car restraints were incorrectly fitted. “These are alarming statistics for parents,” said Karen Merange, CEO of Playgroup Australia. “Parents want the very best for their children and their safety is of the highest priority. We see Fatality Free Friday as an excellent springboard to remind parents to be extra vigilant themselves as they drive, but also use the day to double check that baby capsules and booster seats are in good condition and correctly fitted.” (For more, click here to view the full PDF version.)
  
  
• Australians urged to take the pledge for a Fatality Free Friday (April 2010) (Read full PDF version)
  More Australians than ever are expected to take the pledge to cut the road toll as part of the national 2010 Fatality Free Friday campaign launched this week. The award-winning Fatality Free Friday event will be held on Friday May 28 with the aim of making that day completely free from road fatalities. Over the past four years community groups, state and local governments, companies, individuals and even Australia’s V8 Supercar drivers signed the pledge to concentrate on safe driving and road use for the day. “We started with the idea that if we could get people to reflect on their road use for just one day – whether as driver, passenger or pedestrian – we could ensure that no one died on our roads,” said event founder Russell White. (For more, click here to view the full PDF version.)
  
  
• Safety drives Monroe to support to Fatality Free Friday (1 April 2010) (Read full PDF version)
  Monroe – Australia’s leading shock absorber brand is standing firm behind Fatality Free Friday, Australia’s only community-based national road safety campaign. The company has become a gold alliance partner and will promote the Fatality Free Friday’s “Take The Pledge” campaign to its employees, clients and customers. “Monroe has a longstanding international history of creating safer, more stable vehicles through its pioneering of shock absorber technology, so it was an easy decision for our organisation to support the Fatality Free Friday program and its innovative approach to road safety,” said Monroe Australia’s Aftermarket Director Roger Lassen. (For more, click here to view the full PDF version.)
  
  
• Isuzu Ute backs Fatality Free Friday 2010 (April 2010) (Read full PDF version)
  Isuzu Ute is driving the road safety message home with a further commitment to supporting Fatality Free Friday. Fatality Free Friday is Australia’s only community-based national road safety program. This year it takes place on May 28... two D-MAX LS crew cab utes will be mobile promotional billboards for the FFF campaign and will help ferry key FFF personnel and information kits to schools, community events and corporate sponsors throughout the year. In traffic and in various display roles, the FFF D-MAXs will be highly visible billboards of what Fatality Free Friday is all about - to ensure that Friday May 28th is free from road deaths anywhere across Australia. (For more, click here to view the full PDF version.)
  
  
• Good mates team up to save lives (29 March 2010) (Read full PDF version)
  Two award-winning road safety organisations have joined forces in a bid to save lives on Australian roads. Fatality Free Friday, Australia’s only community-based national road safety campaign and MATES – Motorcycle Awareness Training Education Safety – will jointly promote this year’s Fatality Free Friday events... “Although motorcyclists represent only four to five percent of road users, they represent more than 20% of vehicle fatalities in Queensland,” said Steve McDowall, MATES administrator.“We’re delighted to be a supporting partner of Fatality Free Friday because they align with our purpose so well - making all road users, drivers and riders, aware of their responsibilities on the road.” (For more, click here to view the full PDF version.)
  
  
• Fatality Free Friday world record attempt needs you (5 February 2010) (Read full PDF version)
  The organisers of Fatality Free Friday, Australia’s largest community-based national road safety campaign, are planning to stage a world record attempt on 28 April 2010 to draw attention to reducing the road toll. The organisers are hoping to attract thousands of Australians to take part in the world’s largest driving lesson that will be verified by the Guinness Book of World Records. “We’re working driving schools from around Australia and asking them to register their lessons with us and if they have spare instructors and vehicles to donate one hour of their time for the world record attempt,” said Russell White, road safety advocate and founder of Fatality Free Friday. “We’re getting interest from people in every capital city as well as a number of regional areas across Australia. (For more, click here to view the full PDF version.)
  
  
• Driven to save lives
  A profile of Fatality Free Friday founder, driver trainer and award-winning road safety advocate Russell White. More...

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